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South-Western Marketing - Marketing and 4LTR Press

4LTR Press launched in March 2007 with the publication of MKTG. Our approach was simple: create an innovative teaching and learning solution built around today’s teachers and learners. We reached out to faculty and students in unprecedented ways to ask how they would build a book and supplements package from scratch. The result? A student-tested, faculty-approved series of solutions delivered at an incredible value.

Find out more at 4ltrpress.cengage.com.

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