Coopman/Lull’s Public Speaking: The Evolving Art: Enhanced Edition, 1st edition
READ It, WATCH It, USE It, REVIEW It

The READ it, WATCH it, USE it, and REVIEW it, sequence forms the pedagogical foundation for student learning. Students read the text, watch the unique integrated Speech Buddy videos, use chapter concepts in interactive exercises and their own speech projects, and review through an unparalleled array of study and self-assessment resources. This comprehensive approach to public speaking empowers students with diverse learning styles to engage the material in their own way, then immediately cement their understanding with activities and review materials—for example, each Speech Buddy video (WATCH it) concludes with an interactive activity (USE it) designed to reinforce the clip just viewed.

Speech Buddy Video Link boxes within the chapter text direct students to view videos on these and many other topics:

  • Using Strategies for Managing Public Speaking Anxiety
  • Avoiding Plagiarism
  • Integrating Presentation Materials

And, for unparalleled ease-of-use, students using the Enhanced eBook version of the text can simply click a live link within their reading to view the relevant Speech Buddy video!

Post-Secondary School customers can find valuable information on pricing, previous editions and alternate formats by visiting www.cengage.com/highered and searching by ISBN #, author, title, or keyword for materials in your areas of interest. School customers can find additional information on our products by visiting www.cengage.com/school.

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